"High energy efficiency product price is too high, than to go or buy a cheaper." Consumers Liu told reporters in Beijing, the home of the update, would like to buy a high energy efficiency of the inverter air conditioner, both energy saving, but also to make a contribution to environmental protection. But to the store a look, her favorite brand of 1 energy efficiency products are as high as six thousand or seven thousand yuan, far beyond the budget of her 4000 yuan. Think about home to open air conditioning is not much, in the end, she chose a 3 grade energy efficiency products.
Reporters in Beijing Dazhong Tower stores, Suning Beijing Zizhuqiao stores appliance stores see that currently market 1.5 horsepower level 1 energy efficient inverter air conditioner prices were at more than 6000 yuan, foreign brands is generally higher than more than 7000 yuan. 2 energy efficiency product price between 5280 yuan to 6100 yuan, the price of 3 energy efficiency products is about 3500 yuan. Reporters noted that the 1 energy efficiency products in addition to the ordinary air conditioning function, but also in addition to PM2.5, desiccant, in minus 30 degrees Celsius in the environment can be normal heat, in the high temperature of 54 degrees Celsius can be refrigeration and so on.
Salesman told reporters that now consumers buy air conditioning, electric water heater, etc. the products of large power consumption, mostly pay more attention to the energy consumption of the product, but if the price of energy-saving products far beyond budget consumption will in turn for the second.
Zhongguancun Online recently released data show that November 2013 China's air conditioner market attention product different energy efficiency ratio, 3 level of energy efficiency products most consumer concern, the degree of concern reaches 49.8%, 4 level of energy efficiency products concern the proportion is 5.9%, the two together more than half (55.7%).
"Due to the implementation of the new energy efficiency level, the new energy efficiency has improved a lot, that is, compared to the previous year, more energy-efficient air-conditioning products." Orville consulting white home appliances division, deputy general manager of the Department Han Yu that in energy subsidies policy implementation period and enjoy subsidies of grade 1 and grade 2 energy efficiency of air-conditioning more popular, because ultimately cost and level 3 products have little difference, but after the cancellation policy, the same models, two energy efficiency set speed air-conditioning than 3 level of energy efficiency products cost about 500 yuan. 3 level of energy efficiency products more price advantage; from October 1, 2013, inverter air conditioner began implementation of the new energy efficiency standards for home appliances: prior to the level 1, level 2 air-conditioning energy efficiency level automatically cut level 1, were changed now grade 2 and grade 3, while the new higher standards of grade 1 energy efficiency rating, and the introduction of the annual assessment of the energy consumption level of new index of APF. These causes the product price to rise at the same time, also will accelerate the air conditioning product "the energy efficiency to reverse".
In this regard, vice chairman of the China household electrical appliances association Wang Lei said that the relevant departments are brewing more new deal to promote structural upgrading of air conditioning industry.
Relevant institutions statistics show that when the energy saving products after the official withdrawal of the policy, whether it is the product of consumer concern, or the actual sales of the market, the share of 3 energy efficiency products are rising. Reporters learned before the day, in the 2014 year of the cold, the relevant energy-saving air-conditioning promotion plans are in the pipeline.
The leader in energy efficiency system is brewing
Leader in energy efficiency system for the first time in public view there is in July 2013, energy subsidies fall behind the scenes, the policy can continue or whether there will be new appliance consumption stimulus policies introduced to become the industry's most concerned about the topic. This node, energy efficiency leader system became the hottest topic.
In the State Council promulgated the "12th Five-Year" energy-saving emission reduction comprehensive work program, the promotion of energy-saving appliances has become an important aspect of energy-saving emission reduction. Which in Article 41 "established leader standard system emphasizes," study identified high energy consuming products and terminal products of advanced energy efficiency level formulated leader in energy efficiency standards, a clear implementation of the time. General runner energy efficiency standards and the new energy efficiency review of the project, the promotion of energy saving products combine to promote the technological progress of enterprises, accelerate the upgrading of standards, to promote the rapid upgrading of energy efficiency."
But since then there have been rumors, because the attitude of exclusion of enterprises, energy efficiency leader system or dystocia. On August 11, 2013, the Chinese government issued "the State Council on accelerating the views of the development of energy-saving environmental protection industry" (hereinafter referred to as the "opinions") for the implementation of the system's energy efficiency leader knocked down the tuning hammer. "Opinions" put forward the nearly three years of energy-saving environmental protection industry to accelerate the development of target: energy-saving environmental protection industry output value of average annual growth rate of more than 15%, to 2015, energy-saving environmental protection industry output value reached 4.5 trillion yuan, become a new pillar industry of the national economy. Through the promotion of energy saving and environmental protection products, effectively stimulating consumer demand; by enhancing the ability of engineering technology, stimulating energy saving and environmental protection social investment growth. To achieve the above objectives, one of the measures is to promote energy conservation and environmental protection products, expand the market consumer demand for energy-saving products. Continue to implement and adjustment of energy-saving products Huimin policy, the leader in the implementation of energy efficiency plan, promote the ultra energy efficient consumer products market.
According to understanding, sponsored by the China National Institute of standardization, energy efficiency labeling management center "China energy-saving products business leaders list has gone through four sessions, the project aimed at through a scientific and fair evaluation model, quantization of products and enterprises energy saving, objectively review selected excellent energy-saving performance, energy-saving products and energy-saving contributes significantly to the production enterprises. July 2013, Shanghai City, officially launched the home appliances leading the list of energy-saving projects, home air conditioning has become the first batch of Shanghai city to carry out the project selection of products.
Reporters found that access to relevant regulations, whether the national edition of the Shanghai version of leaders list, and energy efficiency labeling different "self declaration + record management and laboratory supervision" system and its products must be through third-party testing organization of samples. Also the national version of the project also provides, if not through the list of leaders of the national version of the detection will be revoked record efficiency. That is to say, ultra high energy efficiency products if found "brag" is to "pay taxes".
Energy saving air conditioning retail incentive plan is about to start
"We want to use a small amount of money leveraging energy-saving air-conditioning market." Environmental protection department environmental protection of Foreign Economic Cooperation Center project officials Jin Yun Qi told reporters said, unlike energy efficiency leader system, energy-saving air conditioner retail incentive plan to actuation for consumer price more suitable product sales.
According to reports, energy-saving air-conditioning retail incentive plan is one of the important activities of the global environmental fund energy-saving room air conditioner to promote the project. Chinese household electrical appliance industry practitioners are not unfamiliar to the global environmental fund. 1995 preparatory, 1999 and 2006 implementation of GEF China energy saving refrigerator project ", so that the energy efficiency of China's refrigerator industry increased 28.7%, more than 90% of the products achieve energy efficiency grade 1 and the energy efficiency 2 level, so that household refrigerator industry has made the overall technological progress, and promote the sustainable development of the industry technology and research and development capabilities. And the global environment facility energy-saving room air conditioner project to promote by the environmental protection department of the environment protect foreign cooperation center and the Department of the United Nations development program implementation of common development, aims to carry out a series of activities of "technology push and market pull", at home, can be encountered in room air conditioners in the development, production, sale and use of links to the main obstacle elimination, upgrade products industry technology progress and consumers energy-efficient products consumption concept, so as to promote the sustainable development of the industry. The project was officially started in November 2010 and is currently our in-depth, has started energy-saving products in the market, testing center, air conditioner market information system, energy-saving air conditioning technology training, air conditioning energy efficiency standards revision and identify improvement activities, effectively promote domestic air conditioning industry, the overall level of energy efficiency promotion, and strive to 2014 will average energy efficiency of room air conditioner in China in 2007 increased by 25%.
Energy saving air conditioner retail incentive plan aimed at the elimination of domestic air conditioning dealers energy-saving products sales will is not high, sales personnel lack of energy-saving product knowledge and marketing consciousness, procurement incentive measures are inadequate and market barriers, through training, promotion, prize sales and a series of activities improve the dealers in the willingness of energy-saving air conditioner sales, sales ability, in the nationwide expansion of energy-saving room air conditioner sales share, and ultimately promote the realization of industry energy-saving emission reduction and the overall objective of the project.
Yun Jinqi said that energy-saving air-conditioning retail incentive plan through the tender form. In 2014 March to August of air-conditioning sales season, consumers in successful stores purchased the formulation of successful product model, have the opportunity to get $500 reward by lottery, so as to stimulate the sales of energy-saving products; in addition, at this stage winning products sales of the largest enterprises also hope to obtain the corresponding reward, to stimulate R & D and production enterprises easily accepted by consumers, cost-effective energy-saving products, rather than the high energy efficiency products with high price equated.